Revenue Generation through Best Practices and Automation

John Ryan

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Top Stories by John Ryan

At the center of each 20th century corporate sale was often the constant feeling that the buyer had to take immediate action.  Their platform was burning and the buyer needed to make a decision. The provider would work hard to shove as much biased information down their throats as possible in a short period of time to secure budgets and get the Big Bang deal.  The Eureka moment had been hit and a sales hero had been born.  A selling practice was to always being in the buyer’s face with more information supporting that provider’s offering.  Most 21st century buyers are savvy to this flawed series of events.  Today’s buyers use a more patient and informed process. Think about the times you have seen sales teams wait until the last week of the quarter to close deals that help the company make its stated revenue targets.  Unusual deals will be done and profit will be sac... (more)

Overworking and Undervaluing Employees Hurts Companies

When I started my high technology career in 1982, we had an unemployment rate of 10%. Doesn’t this sound familiar? It was a brave new time in computing and no one was even sure where it was all going. Doesn’t this also sound familiar? I probably didn’t realize it at the time since I was happy to get a paycheck and I was young, but relatively speaking, it was a tough market for employees. I was consistently working intense 60-hour weeks, my guess is that sounds all too familiar for many of today's professional workers. 60-hour weeks are never the problem when the team is outstandi... (more)

Yammer Looks Smart - A Quick Review

Yammer is relatively new and is funded by two venture capital funds; Founders Fund and Charles River Ventures. It also is a very clever idea to get some of the instant messaging benefits of Twitter and apply them to a closed corporate environment. As a private communications tool, Yammer is effective since the user doesn’t have to spam everyone. They simply post it to their own company view of Yammer. The user can also look at profiles of other employees to learn more about them. The profile will include a photo, background information and they are working on. Just like Twitter,... (more)

Ulitzer vs. Ning - a Quick Review

Having used both sites for about two weeks, there is still a great deal I am learning to do with both Ulitzer and Ning, but a reader asked if I would do a quick comparison, so I will. The obvious point for me is that the sites have two different objectives for the writers.  For Ning, the writer is trying to be involved in a niche social network from scratch.  For example, I have built my own social network for marketers and salespeople called BuyerSteps.  I created BuyerSteps as a way for other professionals to join in a conversation around the 21st century buyer.  So, Ning repr... (more)

An A to Z of the Social Media Landscape: H to P

This is part 2 of 3 of a continuing series on Social Media Companies. You can go to Part 1 here. As with the A-G list, if you see any problems with the data or you believe a company should be on this list, please let me know. john@buyersteps.com H Hi5 +Social Glue Award Launched in 2003, hi5 is now one of the world's largest social networks and a top 20 website globally — with over 60 million monthly unique visitors. Compete reports 3.2 million U.S. unique visitors every month. Quantcast reports 49.9 million worldwide visitors, high indexes for male, 12-34, Hispanic and Asian, has ... (more)