Revenue Generation through Best Practices and Automation

John Ryan

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Top Stories by John Ryan

Over the next few months I hope to interview carefully chosen executives who I believe will have an impact on how companies optimize revenue. I was lucky enough to come across Socialcast, a young company based in San Francisco, California. I thought Tim Young to be patient, thoughtful and very tuned in to the topics of the day. He certainly has the disposition to be a visionary in this space. Here are the questions I posed to Tim and his answers. If I were an analyst at a major research firm, what category would I place Socialcast? Enterprise Social Messaging What’s the so what of Socialcast? Your top line benefit? Socialcast aims to improve the flow of information amongst employees in order to efficiently share knowledge and foster collaboration. It’s one of the first applications in the ESM category that is person centric, not file or document centric. It helps you pass... (more)

Ulitzer vs. Ning - a Quick Review

Having used both sites for about two weeks, there is still a great deal I am learning to do with both Ulitzer and Ning, but a reader asked if I would do a quick comparison, so I will. The obvious point for me is that the sites have two different objectives for the writers.  For Ning, the writer is trying to be involved in a niche social network from scratch.  For example, I have built my own social network for marketers and salespeople called BuyerSteps.  I created BuyerSteps as a way for other professionals to join in a conversation around the 21st century buyer.  So, Ning repr... (more)

Twitter, Linked In, Ning and Ulitzer: Easy Personal Branding Strategy

Social Media on Ulitzer I use all of these social media tools and although they haven't put me on my own island in the Caribbean yet, I'm very pleased with the combined results. 1. Twitter – It’s the fastest way to share that you have created something of value. As a bonus, Tweetdeck or CoTweet are good ways to manage your Twitter efforts and research. Huge audience with lots of active participants. There are a few shady characters on Twitter but just like being at Grand Central Station, you just step aside and keep moving. It doesn't mean you eschew the benefit. Micro-blogging is... (more)

Gartner Sales Force Automation Ranking Is Out - The 2009 Report

The importance of automating the sales processes and capturing buyer data has perhaps never been more important.  Many organizations are finally waking up to the fact that having thousands of leads isn't as important as doing better with the leads you have.  From Gartner... What You Need to Know Despite slow sales due to the economy, organizations continue to invest in sales force automation (SFA). Gartner has not seen a drop-off in customer requests for help with vendor evaluations related to SFA. We have seen slightly more emphasis on software as a service (SaaS) due to tight ca... (more)

All Seven Martial Arts Lessons That You Can Apply to Business

Over the last few weeks, I presented a lesson or two a week for my readers. For your convenience, here are all seven of the martial arts lessons that I believe you can apply to business: Lesson One: Laying a Foundation – Hapkido is a building program that relies on previous steps along the way to put you in the position to learn the nuances. The thing that frustrates people in training is that if you don’t know the fundamentals and haven’t laid a foundation, you will never master the powerful nuances. This takes a great deal of dedication and hard study but the good news is that ... (more)