Revenue Generation through Best Practices and Automation

John Ryan

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Business Intelligence: Article

Business Martial Arts Lesson – Quiet the Voices

This is Lesson No. 5 of a Continuing Series on How Martial Arts Skills can be Applied to Business

Quiet the voices – While in training, I like to sit in a lotus position, close my eyes and drift inward. There is usually some kind of a striking class like Karate being taught before Hapkido and it can get quite loud in there, but no matter. When you learn to go inward, you are able to quiet all voices and return to the very center of existence. It is from that core that you will operate. Not from a place of continuing definitions of what matters for everyone else, but from what matters from your very foundation.

The business lesson - Operate from your core and stay focused. Most of what is going to happen during the day is noise. By operating from the inside out, you'll have your eyes trained on the buyers and not on frustrating issues such as organizational politics. If a person is focused on their job and is picking up skills everyday, there is little to be concerned with since those skills are usually transferable. Also, companies should be not chasing new strategies everyday, but quiet the voices that pull a business away from its core value. By going outside of the core, it can get expensive for companies and confusing for buyers.

Lesson 1: The Foundation
Lesson 2:  Be Present
Lesson 3:  No Short Cuts
Lesson 4:  A Million Lessons Everyday

More Stories By John Ryan

John is an experienced leader with a strong background of defining and executing company strategies. He is especially skilled in channel management, market analysis, brand marketing and selling technology products and services. He has successfully served in a number of executive positions and has been in management for 20 years. John is currently writing a book on increasing revenue generation. He has been a co-author of a comprehensive marketing methodology for high tech companies and has helped venture capitalists and private equity firms gauge their technology investments. In 2004, John served as Vice President of Marketing for the NA arm of the $6B IT Services division of Siemens, AG. John served on the board of directors at WebTrends, purchased by NetIQ (NTIQ) for $1 billion in 2001. WebTrends was highly successful dominating the web site analysis and reporting space. Prior to WebTrends, John was the Vice President of Marketing for Tivoli Systems. John has worked as a contracted consultant for established companies, start ups and top analyst firms. John can be reached at john@johnwryan.com or you can follow him on Twitter @buyersteps